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Frequently
Asked Questions

Frequently
Asked Questions

Frequently
Asked Questions

What type of advertising does WTAE Hearst Pittsburgh specialize in?

WTAE Hearst Pittsburgh, through WTAE-TV, offers a full suite of advertising solutions including traditional TV commercials, streaming/OTT placements, and a comprehensive range of digital options such as display, video, social media, and targeted programmatic advertising. We also provide custom branded content, sponsorship opportunities, and end-to-end creative production for campaigns that require storytelling or high-quality video. Our integrated approach allows advertisers to reach local audiences across TV, web, mobile, and streaming while using research, targeting, and analytics to deliver measurable, data-driven results.

How much will it cost?

Advertising with WTAE Hearst Pittsburgh is flexible and affordable, offering options for every budget across TV, digital, and streaming platforms. Whether you’re looking for broad reach on local television or targeted results through digital and OTT campaigns, we can tailor a solution that fits your goals. Pricing varies based on format, audience, and campaign size, and our team is happy to walk you through the options. Contact us for more information and a customized quote.

Do I have to create my own commercial, or do you help with that?

You don’t need to have your own creative ready to advertise with us — our in-house creative team can handle everything for you. We offer full-service support that includes graphic design, web design, videography, photography, and professional editing, ensuring your campaign looks polished and effective across every platform. Whether you need a simple digital display ad or a high-impact video, our team can bring your message to life from concept to completion.

Is TV still relevant for reaching consumers in 2025?

TV remains a powerful and trusted medium in 2025, continuing to deliver broad reach and strong credibility with consumers. Viewers still turn to television for local news, major events, and premium content—giving brands a valuable opportunity to be part of moments that matter. At the same time, audiences are watching across more screens than ever, from traditional broadcasts to streaming and mobile. We help ensure your message is seen wherever viewers are, combining the strength of TV with modern digital and OTT strategies to maximize visibility and impact across every platform.

How do I start a project with WTAE Hearst Pittsburgh?

Starting a project with WTAE Hearst Pittsburgh is simple and tailored to your needs. Whether you’re exploring TV, digital, or a full multi-platform campaign, our team works with you to understand your goals and recommend the right strategy. From creative development to audience targeting, we guide you through every step to ensure your message makes an impact. Reach out to us for more information and to begin your next campaign.

What type of advertising does WTAE Hearst Pittsburgh specialize in?

WTAE Hearst Pittsburgh, through WTAE-TV, offers a full suite of advertising solutions including traditional TV commercials, streaming/OTT placements, and a comprehensive range of digital options such as display, video, social media, and targeted programmatic advertising. We also provide custom branded content, sponsorship opportunities, and end-to-end creative production for campaigns that require storytelling or high-quality video. Our integrated approach allows advertisers to reach local audiences across TV, web, mobile, and streaming while using research, targeting, and analytics to deliver measurable, data-driven results.

How much will it cost?

Advertising with WTAE Hearst Pittsburgh is flexible and affordable, offering options for every budget across TV, digital, and streaming platforms. Whether you’re looking for broad reach on local television or targeted results through digital and OTT campaigns, we can tailor a solution that fits your goals. Pricing varies based on format, audience, and campaign size, and our team is happy to walk you through the options. Contact us for more information and a customized quote.

Do I have to create my own commercial, or do you help with that?

You don’t need to have your own creative ready to advertise with us — our in-house creative team can handle everything for you. We offer full-service support that includes graphic design, web design, videography, photography, and professional editing, ensuring your campaign looks polished and effective across every platform. Whether you need a simple digital display ad or a high-impact video, our team can bring your message to life from concept to completion.

Is TV still relevant for reaching consumers in 2025?

TV remains a powerful and trusted medium in 2025, continuing to deliver broad reach and strong credibility with consumers. Viewers still turn to television for local news, major events, and premium content—giving brands a valuable opportunity to be part of moments that matter. At the same time, audiences are watching across more screens than ever, from traditional broadcasts to streaming and mobile. We help ensure your message is seen wherever viewers are, combining the strength of TV with modern digital and OTT strategies to maximize visibility and impact across every platform.

How do I start a project with WTAE Hearst Pittsburgh?

Starting a project with WTAE Hearst Pittsburgh is simple and tailored to your needs. Whether you’re exploring TV, digital, or a full multi-platform campaign, our team works with you to understand your goals and recommend the right strategy. From creative development to audience targeting, we guide you through every step to ensure your message makes an impact. Reach out to us for more information and to begin your next campaign.

What type of advertising does WTAE Hearst Pittsburgh specialize in?

WTAE Hearst Pittsburgh, through WTAE-TV, offers a full suite of advertising solutions including traditional TV commercials, streaming/OTT placements, and a comprehensive range of digital options such as display, video, social media, and targeted programmatic advertising. We also provide custom branded content, sponsorship opportunities, and end-to-end creative production for campaigns that require storytelling or high-quality video. Our integrated approach allows advertisers to reach local audiences across TV, web, mobile, and streaming while using research, targeting, and analytics to deliver measurable, data-driven results.

How much will it cost?

Advertising with WTAE Hearst Pittsburgh is flexible and affordable, offering options for every budget across TV, digital, and streaming platforms. Whether you’re looking for broad reach on local television or targeted results through digital and OTT campaigns, we can tailor a solution that fits your goals. Pricing varies based on format, audience, and campaign size, and our team is happy to walk you through the options. Contact us for more information and a customized quote.

Do I have to create my own commercial, or do you help with that?

You don’t need to have your own creative ready to advertise with us — our in-house creative team can handle everything for you. We offer full-service support that includes graphic design, web design, videography, photography, and professional editing, ensuring your campaign looks polished and effective across every platform. Whether you need a simple digital display ad or a high-impact video, our team can bring your message to life from concept to completion.

Is TV still relevant for reaching consumers in 2025?

TV remains a powerful and trusted medium in 2025, continuing to deliver broad reach and strong credibility with consumers. Viewers still turn to television for local news, major events, and premium content—giving brands a valuable opportunity to be part of moments that matter. At the same time, audiences are watching across more screens than ever, from traditional broadcasts to streaming and mobile. We help ensure your message is seen wherever viewers are, combining the strength of TV with modern digital and OTT strategies to maximize visibility and impact across every platform.

How do I start a project with WTAE Hearst Pittsburgh?

Starting a project with Hearst Pittsburgh is simple and tailored to your needs. Whether you’re exploring TV, digital, or a full multi-platform campaign, our team works with you to understand your goals and recommend the right strategy. From creative development to audience targeting, we guide you through every step to ensure your message makes an impact. Reach out to us for more information and to begin your next campaign.